Gucci imagines childhood...and we love it!

Memories and places of her childhood, beautiful rural landscapes and interiors of her native Hungary take center stage in an exclusive film directed by Petra Collins, dedicated to Gucci’s Spring Summer 2017 eyewear collection.

Collins creates a world where everything is not quite as it seems, and what begins as a window into rural family life soon gives way to a fantastical dream. Escaping from the sleepy surroundings of her grandmother’s living room, her two young cousins are transported on a surreal voyage, wondering through the oneiric countryside before stepping into the ornate surroundings of a traditional thermal bath-house, which hosts the final scenes of this journey.

Throughout the film, key designs from the Gucci Spring Summer 2017 eyewear collection stand out, boldly matching the surreal surroundings and the eclectic characters. Among these styles, “Hollywood Forever” sunglasses - which debuted on the Spring Summer women’s runway - light up the atmosphere with their crystal clusters and refined decorations. #GucciDreamscape

Discover the Gucci Spring Summer 2017 eyewear collection: http://on.gucci.com/Dreamscape